About Trafilea

Trafilea is a Consumer Tech Platform for Transformative Brand Growth. We’re building the AI Growth Engine that powers the next generation of consumer brands.

With over $1B+ in cumulative revenue, 12M+ customers, and 500+ talents across 19 countries, we combine technology, growth marketing, and operational excellence to scale purpose-driven, digitally native brands.

We own and operate our own digitally native brands (not an agency), with presence in Walmart, Nordstrom, and Amazon, and a strong global D2C footprint.

Why Trafilea

We’re a tech-led eCommerce group scaling our own globally loved DTC brands, while helping ambitious talent grow just as fast.

🚀 We build and scale our own brands.

🦾 We invest in AI and automation like few others in eCom.

📈 We test fast, grow fast, and help you do the same.

🤝 Be part of a dynamic, diverse, and talented global team.

🌍 100% Remote, USD competitive salary, paid time off, and more.

Key Responsibilities

The mission of the VP of Finance is to serve as a strategic financial leader, overseeing investor relations, banking partnerships, governance, and capital strategy. This role ensures sustainable growth, financial transparency, and investor confidence by aligning financial planning with corporate objectives. The VP of Finance will drive fundraising, optimize capital allocation, and modernize financial systems while maintaining strong governance and compliance.

Strategic Financial Leadership

Oversee budgeting, forecasting, and scenario modeling to guide executive decisions.

Develop KPIs connecting operational performance to financial outcomes (CAC, LTV, cash conversion cycle).

Evaluate ROI on marketing spend, product launches, and strategic initiatives.

Fundraising & Capital Strategy

Lead equity, debt, and hybrid fundraising efforts, from investor sourcing to deal closure.

Optimize capital structure to minimize cost of capital while supporting flexibility and growth.

Drive M&A and strategic investments, ensuring due diligence and integration.

Investor Relations

Build investor trust through roadshows, earnings calls, and transparent reporting.

Deliver compelling investor presentations, quarterly updates, and annual reports.

Serve as primary point of contact, proactively addressing risks and opportunities.

Banking & Treasury Management

Manage global and U.S. banking relationships.

Oversee debt financing, credit facilities, and liquidity management.

Implement working capital optimization strategies and fraud prevention controls.

Finance Process Modernization

Streamline and automate financial processes for scalability.

Integrate real-time financial systems and dashboards to support agile decisions.

Strengthen internal controls and risk management frameworks.

Corporate Governance & Compliance

Ensure compliance with U.S. GAAP, tax regulations, and governance requirements.

Partner with Legal/Compliance to mitigate risks and uphold transparency.

Deliver board-level financial reports, forecasts, and insights.

Global & E-Commerce Financial Expertise

Optimize cross-border tax strategies and ensure multi-jurisdiction compliance.

Improve payment processing economics and settlement efficiency.

Manage inventory financing, supplier terms, and receivables.

Team Leadership & Development

Build and lead a high-performing finance team across FP&A, treasury, governance, and IR.

Mentor finance talent and foster a culture of accountability and integrity.

Requirements

Bachelor’s in Finance, Accounting, Economics, or Business (MBA or CPA preferred).

10+ years in senior finance roles.

Strong background in investor relations, banking, fundraising, and corporate governance.

Deep understanding of U.S. financial regulations and governance frameworks.

Strategic thinker with strong analytical and financial modeling skills.

Proven leadership in cross-functional and investor-facing roles.

Excellent communication, interpersonal, and negotiation abilities.

Business-oriented, proactive, and resilient.

Strong decision-maker with high integrity and attention to detail.

Capable of balancing competing priorities under pressure.