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Lantern

Director of Commercial Enablement

Dallas, TX - Hybrid (3x in office/week); New York, NY - Hybrid (3x in office/week); Dallas, TX - Hybrid (3x in office/week); New York, NY - Hybrid (3x in office/week)Hybrid · United States
Director+ · Marketing
POSTED 8 SEPT
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Role
62 days opentrue age
Posted 8 Sept
Pay
$146k–$220kno pay posted
Market p25–p75
$146k–$220k
Dallas · n=43 · 365d to 6 Nov
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About Lantern

Lantern is the specialty care platform connecting people with the best care when they need it most. By curating a Network of Excellence comprised of the nation's top specialists for surgery, cancer care, infusions and more, Lantern delivers excellent care with significant cost savings to employers and their workforces. Lantern also pairs members with a dedicated care team, including Care Advocates and nurses, for the entirety of their care journey, helping them get back to good health, back to their families and back to work. With convenient access to specialists nationwide, Lantern means quality care is within driving distance for most. Lantern is trusted by the nation's largest employers to deliver care to more than 6 million members across the country. Learn more about us at lanterncare.com.

Director, Commercial Enablement

Lantern is looking for a Director of Commercial Enablement to lead and scale a function that is critical to our commercial performance. This is a builder role. You'll inherit a team of two Learning & Development specialists and a mandate to define the future state structure, build it, and run it. Reporting directly to the CMO, you'll be responsible for the full enablement lifecycle: new hire onboarding and ramp, ongoing certification and skill development, GTM readiness for product and market launches, competitive positioning support, content governance, and the reporting infrastructure that connects all of it to commercial outcomes.

You also see AI as a genuine multiplier for how enablement gets done. You've experimented with where it creates leverage, whether that's analyzing call patterns at scale, accelerating content development, or improving how reps are coached. You have a real point of view on this and you're actively building it into how your team works.

Location: Dallas, TX - Hybrid schedule, or New York, NY - Hybrid schedule (3x in office per week)

Responsibilities:

Team Leadership & Culture

  • Build and lead a high-performing Enablement team (starting with two L&D specialists), defining the future-state org structure and hiring roadmap within the first 100 days.
  • Establish Enablement as a strategic partner to commercial leadership — not a reactive support function — building a culture of rigor and accountability, and partnering with HR Enablement to champion learning company-wide.

Commercial Enablement & GTM Readiness

  • Own GTM readiness for the 200-person commercial org across employer sales, health plan, benefit consultant, network, partnerships, and client success — ensuring the field is prepared ahead of every launch or messaging update.
  • Partner with Product Marketing to build sales toolkits, playbooks, and objection-handling tools, and own the enablement tech stack (Highspot, Gong, Salesforce, Claude).

New Hire Onboarding & Ramp

  • Own commercial onboarding from day one through 90-day ramp, scaling the existing foundation as the team grows.
  • Set ramp metrics, hold the program accountable to them, and improve continuously based on field feedback and performance data.

Learning & Development

  • Build a commercial-wide certification program and continuous learning framework, partnering with commercial leaders to close skill gaps.
  • Lead the annual commercial kickoff and use Gong call data to surface coaching opportunities for the L&D program.

Content Strategy & Governance

  • Own content strategy — what gets built, retired, and how the library maps to the buyer journey across segments.
  • Govern Highspot as the primary content/LMS platform and run feedback loops with Product Marketing and field leaders to keep messaging consistent and current.

Metrics & Commercial Impact

  • Build the measurement framework connecting enablement to commercial outcomes — win rate, ramp velocity, cycle time, objection conversion — beyond activity metrics like attendance.
  • Deliver regular reporting with insights and recommended actions, and use the data to prioritize where the team invests time.

Requirements:

  • 8-10 years in commercial enablement, sales effectiveness, or L&D, including 3-4+ years leading and scaling an enablement function end-to-end — building structure in a fast-paced, high-growth environment rather than maintaining an inherited one — with a track record of managing and developing people into high-performing teams.
Source · LanternFirst seen 7 NovOriginal ↗