Innovate with purpose

At BILL, we believe in empowering the businesses that drive our economy. By replacing outdated financial processes with innovative tools, we help businesses—from startups to established brands—make smarter decisions and gain control of their operations. And we don’t stop there: we’re creating the future of financial automation so businesses can spend more time on what matters.

Working here means you become part of a vision-driven team that’s ready to tackle challenges and build cutting-edge solutions. We value purpose, drive, and curiosity—and we thrive in a fast-paced, ever-changing environment. We're remote-first, with office spaces in San Jose, CA and Draper, UT — and opportunities to connect in person when it counts. BILLders collaborate to deliver real impact for businesses that need more time in their busy weeks.

BILL builds high performing teams and we seek to hire the best talent for every role. We're committed to building a workplace that fosters inclusion and diverse perspectives, valuing each person’s unique skills and experiences. We’d love to hear from you—you might be just what we’re looking for, whether in this role or another.

✨ Let’s give businesses more time for what matters.

BILL is entering a new chapter, and we're looking for a Senior Brand Strategist to help define what comes next. This role is about more than building a consistent and distinctive brand. You'll help shape how BILL is positioned in the market, uncover opportunities to stand apart, and develop the strategies and stories that make our brand more recognizable, relevant, and compelling. Reporting to the Director of Brand and Market Influencer, you’ll partner closely with Creative, Product Marketing, Growth, Social, and Communications, to turn brand strategy into work people notice and remember, from major campaigns and product launches to new ways of showing up in the market. This is a senior IC role for someone who brings original thinking, strong creative instincts, and the ability to turn ambitious ideas into business impact.

What you'll do

Build what's next. Own and evolve BILL's brand strategy, architecture, positioning, and core narratives to strengthen differentiation and shape how we show up in the market.
Drive brand-defining work. Partner with Creative, Product Marketing, and Growth to shape the strategy behind major campaigns, launches, and moments that influence how people see and experience BILL.
Find opportunities others miss. Use customer research, market trends, and competitive insights to uncover new ways to build relevance, strengthen our position, and stand apart.
Sharpen our point of view. Partner with Communications and Social to bring our brand narrative to life through thought leadership, executive storytelling, and social channels.
Raise the creative bar. Bring a strong strategic perspective to briefs, concepts, and campaigns. Challenge assumptions, champion great ideas, and push for stronger work.
Make the brand easy to build on. Create practical guidelines and frameworks that give teams the clarity and confidence to bring our brand to life.
Connect brand to business impact. Partner with Insights and Analytics to measure brand health and demonstrate how brand investments contribute to business growth.

What you bring

Significant experience building and evolving brands, ideally in B2B tech, fintech, or SaaS
A track record of shaping brand strategy, positioning, architecture, and differentiation, with examples of how your work influenced the market
Experience translating brand strategy into major campaigns, launches, and creative work that drives results
Strong instincts for what makes a brand distinctive, relevant, and memorable, paired with the ability to spot opportunities and challenge conventional thinking
Experience using customer research, market intelligence, and competitive insights to inform strategy
Strong creative partnership skills, including the ability to write compelling briefs, inspire great work, and give actionable feedback