Community Growth Manager

Team: Community

Location: Flexible / Remote

Reporting to: VP of Community

Role Overview

Rwazi’s Community function represents the human layer of the company — contributors, mappers, and platform participants across global markets.

The Community Growth Manager owns measurable network expansion.

This role scales user acquisition, accelerates activation, and increases network density across priority geographies.

Community growth is treated as infrastructure — not marketing.

The Community Growth Manager builds a predictable, compounding human network.

Core Mandate

The Community Growth Manager is accountable for:

Scaling contributor and user acquisition

Increasing activation velocity (sign-up → first participation)

Expanding network density in key markets

Improving referral-driven growth loops

Strengthening repeat participation

This role owns the growth mechanics of the human network.

Key Responsibilities

User Acquisition & Expansion

Design and execute multi-channel contributor acquisition strategies

Identify high-density geographic clusters

Optimize cost-per-active-user

Test and scale growth channels systematically

Activation Velocity

Reduce time-to-first-submission

Optimize onboarding flows

Improve conversion from interest → active participation

Identify and remove friction in early journey stages

Network Density & Coverage

Increase active contributors per city

Balance growth across underserved regions

Maintain supply resilience across markets

Referral & Organic Growth Systems

Design referral programs tied to measurable expansion

Track referral conversion rates

Strengthen peer-driven network growth

Growth Analytics & Optimization

Track acquisition, activation, and retention metrics

Run experiments to improve conversion rates

Provide structured reporting to VP of Community

Role Impact

Strong performance results in:

Faster log fulfillment due to stronger network density

Lower acquisition cost per active user

Higher activation conversion rates

Stronger organic growth

Increased supply resilience

This role directly influences execution speed and ecosystem strength.

What This Role Is Not

Not community moderation

Not delivery operations

Not reactive messaging

Not event management

This role requires structured growth discipline.

Qualifications and Profile

We are looking for individuals who demonstrate:

4–8+ years in growth, marketplace scaling, or community expansion

Experience building distributed user networks

Strong analytical ability with funnel metrics

Comfort running structured experiments

Bias toward action and iteration

Experience operating in multi-geography environments

Candidates may come from gig platforms, marketplace startups, creator ecosystems, or growth-driven SaaS environments.

Cultural Fit

We value operators who:

Think in funnels and density, not vanity metrics

Care about measurable outcomes

Move quickly and iterate

Build systems that compound

Operate with ownership and accountability

How Candidates Are Evaluated

Candidates are evaluated based on:

Growth metrics achieved in prior roles

Activation and retention improvements driven

Ability to design scalable acquisition systems

Analytical rigor behind growth decisions

Structured experimentation discipline

Summary

The Community Growth Manager scales Rwazi’s human network by driving acquisition, activation, and expansion across markets.

This role ensures the Community layer grows predictably, efficiently, and sustainably as the company scales.