At Chip, our mission is to build the most personal digital wealth manager. One place to build long-term wealth across savings, investments and pensions.

getchip.uk is where many people meet Chip for the first time, and more and more of them arrive via an AI assistant’s answer before they ever see a search results page. As Head of Web, you’ll own the website as a growth channel: how it’s found, how it converts, and how it hands people into the app and our CRM.

You’ll report to our SVP Marketing and lead a team of two within our AI-first marketing function, working closely with Growth, CRM, Brand, Product, Engineering and Compliance. It’s a senior role that blends leading a small team with plenty of hands-on work, and real ownership of the numbers.

What you can expect to be doing

Setting the website strategy and roadmap, and owning the targets behind it: organic traffic, sign-ups and cost per acquired member

Leading and developing a team of two, setting clear priorities and helping them grow their craft

Leading SEO and GEO, so Chip ranks in Google and is cited accurately in ChatGPT, Gemini, Perplexity and Claude

Running a continuous conversion programme across landing pages, product pages and sign-up journeys, with a clear test backlog and honest readouts

Keeping the site fast, accessible and technically sound, from Core Web Vitals and structured data to analytics and tagging

Building web-powered CRM: data capture, identity and event flows from the site into Braze, so the path from first visit to first deposit is joined up

Partnering with paid growth on landing pages and attribution, and with Brand to keep every page premium and on message

Working with Compliance so financial promotions on the site are approved quickly, and shaping a process that keeps pace with a high testing cadence

Using AI tooling to ship more pages, more tests and better content with a lean team

What we’re looking for

A track record leading web, SEO or growth for a consumer digital business, with results you can point to

Experience managing and developing people, or a strong appetite to step up into it

Strong SEO knowledge, technical and content, plus a considered point of view on GEO and where search is heading

Hands-on CRO experience: designing, running and analysing experiments at pace

Growth marketing instincts, with fluency in funnels, attribution, CAC and LTV

Experience connecting web to CRM, ideally with Braze or a similar platform

Comfort with data in GA4, BigQuery, Looker or similar (SQL is a bonus)

The ability to make a clear case and bring Product, Engineering and Compliance with you

Nice to have

Experience in fintech, wealth or financial services

Webflow expertise (our site runs on it)

Experience working within FCA financial promotion rules

What we’re really looking for: ✍️

Everything you do matters. Care about the end result. Challenge the norm. Disagree, yet commit to making it happen once a decision has been made. Do the best job possible.

⏰ Working Hours ⏰

Monday to Thursday: 9:00 AM – 6:00 PM

Friday: 8:00 AM – 4:00 PM (Start your weekend early!)

Enjoy a structured yet balanced workweek, with an early Friday finish to kickstart your weekend!

PERKS 🎁

£65,000 per annum

Discretionary Performance-Related Annual Bonus.

Workplace pension scheme - We invest in your future with a workplace pension scheme, contributing 5% on earnings up to £50,000. Plan ahead with confidence while you grow your career! 🚀

Private medical insurance (medical history disregarded)

Employee Assistance Programme

Cycle to work scheme

Season ticket loan

Free ChipX subscription for UK-based employees

We are an equal-opportunity employer and value diversity

Flexible working arrangements

28 days holiday plus bank holidays, plus the days between Christmas and New Year ✈️

Annual training budget for courses, workshops, or conferences to help you advance your career.

£30 per month Chip Fitness Benefit to suit your Mental/Physical Wellbeing

Company laptop

Opportunity to have a huge impact on our product while fast-tracking your knowledge, responsibility and skills in a high-growth fintech startup 🚀

Our Interview Process: 📖

Video screen with someone from our Talent team

Video interview with the hiring manager

Final interview with CMO

We're committed to making our recruitment process accessible to everyone. If you require any reasonable adjustments at any stage of the application or interview process, please let us know at daniel.bowling@getchip.uk and we'll be happy to accommodate.

About Chip

Chip’s mission is to make your life wealthy

We're building the wealth super app of the future. An app to build your long-term wealth across savings, investments and pensions.

We use technology to break down barriers so users can invest like the ultra-wealthy, giving them one simple place to manage, grow and protect their wealth.

The Sunday Times listed Chip as the 6th fastest growing tech company in Britain… and we're not slowing down. Chip serves over 400,000 active customers and looks after over £6billion in assets. These customers trust us to build the most amazing product we can, so working at Chip comes with real purpose.

Chip is being built by a fast-growing team of designers, developers, customer service professionals, marketers, banking experts, and entrepreneurs. Our funding story though is a little different. Chip is one of the most crowd-funded businesses in Europe, having raised over £50m from 29,000 investors, over 9 years. Crowdfunding is in our DNA and only Brewdog has more investors than Chip.

Our vision

To be the most personal digital wealth manager in the UK

Who we are

Chip has a creative and diverse team of 180, from all different backgrounds and industries. We’re driven and passionate people, but no one takes themselves too seriously.

Don’t just take our word for it. We have a few awards under our belt, including Best Personal Finance App at the 2022, 2024 & 2025 British Bank Awards.

Our Values

Be ACCOUNTABLE

Everything you do matters, Care about the end result, Challenge the norm, Disagree, yet commit to making it happen once a decision has been made, Do the best job possible