The Strategist brings strategic thinking to inspire compelling creative products. They are constantly refining and evolving the strategic process at the agency. They work closely with various levels of client and internal and external cross-functional teams. They will provide support in facilitating sessions with anyone, from executives to creative directors to junior developers, inspiring creativity and focusing insights

Responsibilities

Help to define the scope and recommend appropriate strategic resources and allocations for projects

Proactively identify new opportunities for client growth, enforce processes, provide quality assurance and implement best practices across all engagements

Support new business pitches by developing strong, compelling stories based on insights

Develop and maintain relationships with key clients, identify new, unmet needs and introduce new opportunities accordingly

Drive creative/innovative solutions that will make an impact on client ROI

Lead development of the agencyʼs strategic POV, processes and best practices

Identify business and marketing hurdles, industry drivers and competitive dynamics

Perform or direct research and analyze trends/results to determine strategic implications

Lead stakeholder interviews and facilitate workshops to obtain knowledge of the brand, marketing and business objectives

Conduct analysis of multiple solution options, develop and recommend a strategic approach that meets clientsʼ objectives, applies customer insights and enables clients to compete effectively

Provide support in authoring various client deliverables suitable for the engagement, including research plans, creative briefs, brand strategy, communication strategy and digital strategy presentations, roadmaps, and recommendations and measurement frameworks

Develop creative briefs that inspire clients and creative teams alike to generate breakthrough ideas and implementation

Collaborate with cross-functional project teams to motivate, create and implement short- and long-term integrated marketing strategies

Ideal Profile

Ability to develop sound POVs on social media strategy and digital engagement strategies

Strong marketing acumen

Excellent critical thinking skills – analytical, creative and lateral

Ability to trawl for insight wide and deep in business, consumer, brand and touchpoint

Solid research skills – ability to understand how to apply qualitative and quantitative learning

Curiosity, entrepreneurship, self-motivation and humility

Strong leadership, social, interpersonal, selling and negotiation skills

Ability to write reports, presentations and general business correspondence

Ability to independently problem-solve

Ability to multitask across clients and projects

Strong communication, analytical and presentation skills