Accountabilities:

Analyse advertising creative performance and testing results to identify successful concepts, underperforming approaches, and opportunities for improvement.
Conduct ongoing marketing and competitor research to identify emerging advertising trends, creative formats, visual approaches, and effective gameplay marketing mechanics.
Develop creative strategies by generating new concepts, advertising angles, and hypotheses aligned with user acquisition objectives.
Identify opportunities to iterate on successful creative concepts and transform performance insights into new advertising variations.
Prepare detailed creative briefs outlining concepts, references, visual directions, and production requirements for motion designers and artists.
Plan and organise creative production workflows, establishing priorities, managing task pipelines, and ensuring efficient resource allocation.
Oversee the entire creative production process, from initial task assignment and briefing to final asset delivery, providing constructive feedback and coordinating revisions.
Collaborate closely with user acquisition teams, motion designers, and artists to ensure creative assets align with campaign objectives and performance expectations.
Monitor creative production timelines, manage multiple projects simultaneously, and ensure deliverables are completed according to agreed deadlines.
Maintain accurate documentation of creative assets, including production statuses, completion dates, and handover schedules for testing.
Prepare regular reports on creative production progress, testing outcomes, and key learnings to support continuous improvement.

Requirements

At least 2 years of professional experience as a Creative Producer within the mobile gaming industry or performance marketing environment.
Strong understanding of video and motion design production workflows, as well as the development of static advertising creatives.
Solid knowledge of user acquisition metrics, including IPM, CTR, CVR, CPI, and ROAS, with an understanding of how these indicators relate to campaign performance and business objectives.
Proven experience analysing advertising creative performance and developing actionable hypotheses for A/B testing.
Ability to translate marketing insights and performance data into effective creative concepts and production briefs.
Strong project management and organisational skills, with the ability to manage deadlines, priorities, and several production projects simultaneously.
Excellent communication and collaboration skills, particularly when coordinating creative specialists and marketing teams.
Proactive, detail-oriented, and results-driven mindset, with the ability to take ownership of projects from concept through final delivery.
Intermediate English proficiency (B1 level or above).
Experience with playable advertising creatives and AI-powered tools for creative generation is considered a strong advantage.

Benefits

Flexible Benefits Budget: Personal benefits allowance that can be allocated according to individual needs, including health insurance, professional training, gym memberships, and other wellbeing-related expenses.
Performance-Based Bonuses: Additional rewards recognising outstanding achievements, initiative, teamwork, and measurable business impact.
Fully Remote Work: Remote-first working culture, offering the flexibility to work from anywhere in the world.
Business Impact and Autonomy: Opportunity to influence creative strategy and business outcomes, with minimal bureaucracy and considerable freedom to implement new ideas.
Professional Development: Access to learning opportunities, internal training programmes, professional development initiatives, and strategic sessions.
Collaborative Culture: Supportive team environment built around shared goals, creativity, collaboration, and collective success.
Career Growth: Opportunity to strengthen your expertise in creative production, mobile gaming, and performance-driven advertising.

How Jobgether works

We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.

We appreciate your interest and wish you the best!

Why Apply Through Jobgether?

Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.

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