Accountabilities:

Lead the UX/UI design function: Establish the design vision, quality standards, workflows, and best practices for the in-house design team. Help rebuild and scale the function while serving as a trusted design partner to leadership.
Oversee external design partnerships: Manage relationships with UX/UI agencies and contractors, define priorities, provide constructive feedback, and ensure consistent quality across deliverables.
Improve the digital customer journey: Design and optimize user flows, wireframes, prototypes, and interfaces across the entire conversion funnel, including homepage, product pages, cart, and checkout.
Shape subscription experiences: Partner with Product and Lifecycle Marketing teams to design key customer interactions, including registration, subscription management, billing, feeding-stage transitions, retention initiatives, cancellation, and winback experiences.
Drive personalization: Develop customer-centered, personalized digital experiences that adapt to individual needs and different stages of the customer journey across websites and subscription touchpoints.
Build and maintain the design system: Audit and establish a scalable design system, including UI components, design tokens, style guides, documentation, and naming conventions. Ensure consistency across web and mobile platforms through a mobile-first approach.
Maintain design quality and organization: Take ownership of Figma file management, component libraries, and design documentation to ensure consistency, accessibility, and efficient collaboration.
Conduct user research and validation: Plan and execute qualitative and quantitative research, including usability testing, customer interviews, behavioral analysis, and conversion funnel assessments.
Translate insights into improvements: Identify customer pain points, develop clear problem statements, and proactively propose solutions that improve conversion, retention, usability, and overall satisfaction.
Leverage data and experimentation: Conduct competitor research, analyze customer feedback, and use A/B testing and performance metrics to validate design decisions and continuously optimize digital experiences.
Collaborate across departments: Work closely with Creative, Product, Engineering, Lifecycle Marketing, Brand, and Product Marketing teams to ensure a cohesive experience aligned with technical requirements and business priorities.
Lead design projects and processes: Define deliverables and timelines, manage dependencies and potential blockers, communicate design decisions effectively, and break complex initiatives into achievable MVPs.
Champion the customer perspective: Keep customer needs, feedback, and experiences at the center of every design decision, ensuring that digital interactions remain intuitive, accessible, and supportive.

Requirements

Significant professional experience in digital product design, UX/UI design, or a related field, ideally within direct-to-consumer (DTC), subscription-based, membership, or recurring-revenue businesses.
Demonstrated experience building, managing, or leading an in-house UX/UI design function, including establishing design standards, workflows, and quality expectations.
A strong portfolio showcasing customer-focused design decisions, research insights, problem-solving approaches, and measurable outcomes following implementation.
Advanced UX and UI design capabilities across web and mobile platforms, with a strong understanding of mobile-first design principles.
Expert proficiency in Figma, including experience creating and maintaining scalable design systems, reusable components, design tokens, and documentation.
Proven experience designing personalized and data-driven digital experiences, using customer insights and performance metrics to inform design decisions.
Strong understanding of user research methodologies, usability testing, conversion optimization, customer behavior analysis, and A/B testing.
Experience managing external agencies, contractors, or design collaborators, as well as mentoring and supporting other designers.

How Jobgether works

We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.

We appreciate your interest and wish you the best!

Why Apply Through Jobgether?

Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.

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