Accountabilities:

Take full ownership of copywriting deliverables across assigned client accounts, managing projects from initial brief interpretation through final quality assurance, production, and market localization.
Translate creative briefs, audience research, customer insights, and testing hypotheses into clear, persuasive, and conversion-focused messaging.
Identify gaps in project briefs and proactively ask relevant questions to ensure a thorough understanding of campaign objectives, target audiences, and desired outcomes.
Develop compelling copy across multiple formats and digital channels, including:
App Store and Google Play metadata, descriptions, and screenshot captions.
In-app events and promotional content.
Creative concepts, storyboards, and campaign messaging.
Customer relationship management (CRM) campaigns and related communications.
Build an in-depth understanding of each client's products, features, target audiences, positioning, and brand identity to ensure messaging communicates meaningful user benefits.
Adapt writing styles and messaging approaches across different brands, markets, and audiences while maintaining consistent brand voices and allowing room for creative experimentation.
Collaborate closely with designers to ensure copy and visual elements work together effectively and support shared campaign objectives.
Develop high-quality English source copy that can be accurately translated and localized for different English-speaking markets and international audiences.
Analyze creative testing results and performance data to identify opportunities for improvement, develop recommendations, and propose new messaging concepts.
Present creative ideas, strategic recommendations, and copywriting rationale during internal and client-facing meetings alongside the Creative Lead.
Brief, guide, and review freelance copywriters when additional production support is required, ensuring consistency and quality across deliverables.
Incorporate client feedback, brand preferences, previous campaign learnings, and performance insights into future creative work.
Conduct thorough copy reviews, proofreading, and quality assurance, including checking final designs for accuracy, localization, grammar, and brand consistency.
Manage personal workload, priorities, and project capacity effectively, proactively identifying potential delays or risks to ensure deadlines and campaign launches are not affected.
Use AI-powered writing tools thoughtfully to improve efficiency while applying strong editorial judgment to review, refine, and validate generated content.

Requirements

Native-level English copywriting proficiency, with exceptional grammar, editorial capabilities, proofreading skills, and attention to detail.
Demonstrated experience in a senior copywriting position, creating compelling digital content across multiple formats, industries, and brand identities.
A strong and diverse writing portfolio showcasing versatility in brand voice, persuasive messaging, benefit-led copy, and creative storytelling.
Excellent strategic and commercial thinking, with the ability to identify genuine customer benefits, understand audience motivations, and explain the reasoning behind creative messaging decisions.
Experience managing multiple projects simultaneously in a fast-paced, deadline-driven environment, with full accountability for quality, prioritization, and timely delivery.
Strong understanding of digital marketing and conversion-focused copywriting principles, with the ability to adapt messaging to different audiences and campaign objectives.
Excellent collaboration skills and the ability to work effectively with designers, creative strategists, marketing professionals, and other stakeholders.
Confident communication and presentation skills, including the ability to explain creative decisions, receive feedback constructively, and interact professionally with clients and internal teams at all levels.
Previous experience in a creative or digital agency environment is highly desirable, ideally within mobile marketing, performance marketing, or growth marketing.

How Jobgether works

We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.

We appreciate your interest and wish you the best!

Why Apply Through Jobgether?

Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.

#LI-CL1