Meet Ozow

Ozow is a leading fintech company that's redefining digital payments in South Africa and beyond. We're dedicated to making payments more accessible, secure, and convenient for both businesses and consumers. As a fast-growing player in the financial technology sector, Ozow fosters a culture of innovation, diversity, and inclusivity. We believe in pushing the boundaries of what's possible and are committed to making a positive impact on the world through our payment solutions.

More about this fantastic Ozow position

We are looking for a Content Strategist who writes, and writes with real depth. This is the role where strategic direction becomes finished content: you will take briefs from the Marketing Manager, do the research, write the work yourself across long-form, web, social and collateral, brief production out to our studio and partners, and own our social channels end to end. If you want to build genuine product and industry authority into a brand rather than maintain an existing content machine, this is that seat.

Your role and responsibilities

Writing and content creation

Write high-quality content directly across long-form pieces, white papers, case studies, web copy, social and supporting collateral
Produce work to a standard that can be interrogated and built on rather than rewritten
Translate a single content idea across multiple formats and channels without losing the substance of it

Research and technical depth

Build content on real research rather than surface-level observation
Develop genuine understanding of the payments product and the broader industry, and reflect that understanding in the work
Write for a considered, knowledgeable and business audience that will notice the difference

Contributing to content strategy

Contribute materially to the content strategy owned by the Marketing Manager
Interpret strategic briefs and determine how they are best executed across channels
Work closely with the Marketing Manager to refine and sharpen the content approach

Production briefing and management

Unpack strategic briefs into specific, actionable design, animation and video briefs
Manage delivery through our internal studio and external production partners
Keep production moving to deadline alongside a continuous content demand

Social media channel management

Own publishing and scheduling across Ozow's owned channels
Run community management and respond to engagement in the brand voice
Report on channel performance and adjust the approach accordingly

Performance reporting and measurement

Report on content and channel performance against campaign and funnel metrics
Use available performance data covering lead volume, conversion, transaction rates and revenue to inform what gets written next
Apply what the numbers show rather than repeating what has always been done

Tool utilisation and ways of working

Use work management tools for brief intake, delivery tracking and production visibility
Keep content processes, brand voice guidance and documentation current and usable
Support the adoption of new systems and tools within the marketing function

Automation and AI

Apply AI tools thoughtfully in research, drafting and repurposing, without compromising accuracy or voice
Identify and automate repetitive steps in content production, publishing and reporting
Stay close to developments in content and marketing technology and bring useful ideas into the team

You are an ideal candidate if you have

A relevant marketing, communications or journalism qualification
A demonstrable portfolio of written content across multiple formats, including long-form
Clear evidence of technical or product depth in your writing, not only brand or lifestyle content
Experience writing for a considered, knowledgeable or business audience
Experience developing briefs for design, animation or video production
Hands-on social media channel management experience, including publishing, reporting and community management - 2+ years experience
B2B content experience, or clear evidence that you can work well in a B2B context