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OPSWAT

Senior AI Engineer, Marketing

EMEA; AMER; EMEALocation unclear
Senior · Enterprise Products & Intelligence
POSTED 6 NOVVERIFIED 22H AGO
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2 days opentrue age
Posted 6 Nov
CompanyOPSWAT →
96open roles
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1,506open · Senior ML / AI
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All tracked boards · live 8 Nov · n=1,506

OPSWAT, a global leader in IT, OT, and ICS critical infrastructure cybersecurity, delivers an end-to-end platform that gives public and private sector organizations and enterprises the critical advantage needed to protect their complex networks, secure their devices, and ensure compliance. Over the last 20 years our commitment to innovative technology has earned the trust of more than 1,700 organizations, governments, and institutions globally, solidifying our role in protecting the world’s critical infrastructure and securing our way of life.

The Position

We are looking for an innovative engineer for the GTM Product Team to strengthen the technology beneath OPSWAT's marketing operations. Marketing runs on HubSpot today, and it works hard for us: 1.1 million contacts, 817 active workflows, and the integrations that connect it to SugarCRM, Salesloft, My OPSWAT, websites and our data master. Your first job is to make that foundation more reliable — keeping the integrations healthy, resolving the sync and data-quality issues that slow the team down, and giving Marketing Operations a technical partner who understands their platform from the inside.

From there, you will help us build the next generation of that capability in house. The four functions HubSpot performs for us are the roadmap: marketing automation and email; lead capture from web, portal, events and webinars; lead management, meaning scoring, lifecycle and routing; contact data governance and consent and tight integration with our OPSWAT Data Master (ODM). Along the way you will bring AI into the product to enable smarter lead qualification, routing and scoring and more automated campaign managements.

What You Will Be Doing

Build the Platform

  • Build one governed front door for every lead, whatever the source — web forms, My OPSWAT, webinars, field events, partner and list imports — so each lead is validated, de-duplicated, consented and enriched once, at the gate, and nothing reaches the CRM or the data spine any other way.
  • Build AI-native lead qualification: a model that reads fit and engagement across every signal we hold — product usage in My OPSWAT, Academy progress, web behavior, intent, firmographics — ranks the whole database with real resolution, explains every score in plain language, and learns from what SDRs actually convert.
  • Build intelligent lead routing: the right lead to the right rep at the right moment, with territory, capacity, availability and priority held as data that Marketing Operations can shape and preview themselves, and a decision record behind every assignment so anyone can see why a lead went where it did.
  • Make every hand-off dependable: each lead tracked from capture to first touch, stalls surfaced automatically, every priority tier followed up, and nothing lost between systems.
  • Give Marketing Operations a self-service campaign layer: per-campaign behavior — routing, priority, nurture — configured in minutes with a preview of what it would have done to yesterday's leads, so new campaigns stop requiring new workflows and old overrides expire on their own.
  • Build the platform AI-native from day one: expose its data and actions through an MCP server so OPSWAT's internal agents and assistants can look up a lead, explain a routing decision, or trigger a campaign action in natural language — and design every capability so an agent can use it as readily as a person can.
  • Make consent and suppression a single source of truth, enforced at the gate and impossible to bypass, and stream every signal and every decision into OPSWAT Data Master so marketing, product and sales data finally join in one place.
  • Build the seams to SugarCRM, the email service provider, visitor identification, enrichment and My OPSWAT so that a failure in any one of them is contained, retried and visible — never silent, never lossy.
  • Leveraging OPSWAT Agentic SDLC — use the Platform team's agentic coding platform as your primary means of production, own the quality and security of what ships, and document the system as you go so it stays knowable.
Source · OPSWATFirst seen 7 NovOriginal ↗