About us

NinjaOne unifies IT to simplify work for nearly 40,000 customers in 140+ countries

The NinjaOne Unified IT Operations Platform delivers endpoint management, autonomous patching, backup, and remote access in a single console to improve efficiency, increase resilience, and reduce spend. By automating IT and managing all endpoints, organizations give employees a great technology experience at work.

NinjaOne is obsessed with customer success and has retained a 98% customer satisfaction score for more than 5 years.

About the Role

NinjaOne is seeking a Field Marketing Manager to build pipeline and accelerate opportunities within our Internal IT (IIT) segment across the Western United States. Partnering with regional sales leaders and account executives, you will develop integrated programs that engage IT decision makers, with an emphasis on mid-market and enterprise accounts. This role combines territory strategy with hands-on execution, regional planning, program delivery, and performance measurement.

Location - Remote within approved U.S. hiring locations. Preference will be given to candidates based in the Western United States, particularly California, Colorado, Oregon, or Washington. Candidates should be able to support Pacific and Mountain time zone business hours and travel throughout the region.

What You’ll be Doing

Build annual and quarterly marketing plans based on the unique needs of that territory. Use target account coverage, marketable audience data, pipeline gaps, and regional opportunities to prioritize markets, programs, and investment.
Serve as the primary field marketing partner to regional sales leaders and account executives. Establish shared goals, maintain a coordinated calendar, and lead regular planning and performance reviews.
Develop integrated programs across account-based marketing, field events, direct mail, webinars, and digital campaigns in partnership with demand generation. Support new customer acquisition, opportunity progression, and customer expansion.
Partner with ABM and sales to identify priority accounts and buying groups. Tailor outreach and experiences to IT leaders, technical evaluators, and executive decisionmakers based on their needs and buying stage.
Own regional events from concept through follow-up, including NinjaOne proprietary programs, executive experiences, and third-party programs. Manage content, speakers, vendors, logistics, and onsite delivery.
Drive audience recruitment with sales and SDR teams. Set target account and attendance goals, equip reps with outreach materials, monitor registration quality, and adjust promotion to reach the right buyers.
Prepare sales teams with event briefs, account insights, meeting objectives, and clear responsibilities. Coordinate lead handoffs and timely follow-up, then review meetings, opportunities, and next steps with sales.
Own regional program budgets, forecasts, and spend tracking. Evaluate vendors, negotiate scope and pricing, coordinate purchasing, and recommend investment changes based on results.
Coordinate with Channel Marketing and channel sales on relevant partner-supported programs. Align account priorities, responsibilities, and measurement while maintaining clear ownership of field-led initiatives.
Work with Product Marketing, content, and customer teams to address internal IT priorities and activate customer speakers and advocates. Bring regional buyer insights back into campaign planning.
Partner with Marketing Operations on campaign setup, data quality, attribution, and reporting. Track qualified meetings, opportunities, sourced and influenced pipeline, deal progression, and cost efficiency; use findings to improve future programs.
Other duties as needed

About You

5+ years of B2B technology marketing experience, including at least 3 years in field or regional marketing with direct responsibility for territory plans and program execution.
Experience marketing to internal IT teams is required, with an understanding of how IT leaders and technical stakeholders evaluate and purchase business software.