Market Research Intern – Summer 2027
Come join one of America’s fastest-growing insurance companies. Since 1848, National Life Group has aimed to keep our promises, providing families with stability in good times and in bad. Throughout that history, we have provided peace of mind to those families as they plan their futures.
Our mission extends beyond the insurance and annuities policies that we offer. We strive to make the world a better place through our grants from our charitable foundation, paid volunteer time for our employees, environmentally sustainable and healthy workplaces, and events that promote the work of nonprofits in our own backyard.
We foster a collaborative environment with opportunities for growth and encourage our associates to live our values: Do good. Be good. Make good.
Please note that we do not offer visa sponsorship for this position
POSITION SUMMARY
The National Life Group Internship Program was developed to provide real workplace learning and growth opportunities for undergraduate students. Over the years the program has provided students with the opportunity to engage in meaningful, career-relevant work at National Life Group in preparation for full-time employment.
This position currently offers an onsite work schedule, with the expectation that you are in the office four (4) days per week during onsite core days. Our current onsite core days are Monday, Tuesday, Wednesday, and Thursday. The work schedule type and core days are subject to change with advance notification and manager discretion.
RESPONSIBILITIES
The Market Research Intern will support projects focused on consumer insights, market sizing, and sales trend analysis. This role provides an opportunity for an undergraduate student to gain hands-on experience working with real business data to inform strategic decisions.
The intern will collaborate with cross-functional teams including marketing, distribution, strategy, and product to help uncover insights about customer behavior, market opportunities, and business performance. This position is ideal for a student interested in applying analytical and research skills in a business setting.
- Assist in analyzing consumer data (customer demographic data, survey data, qualitative interview data) to identify trends and insights
- Support market sizing and segmentation analyses to evaluate growth opportunities across products, markets, and customer segments
- Analyze sales performance data to identify trends, drivers of performance, and areas for improvement
- Help develop presentations and reports that communicate insights clearly to stakeholders
- Conduct competitive and industry research to inform strategic initiatives
- Partner with team members to translate data into actionable business recommendations
- Support ad hoc research and analytics projects across marketing and strategy teams
QUALIFICATIONS
Preferred
- Currently pursuing a bachelor’s degree in Marketing, Business, Economics, Statistics, Data Analytics, or a related field
- Strong analytical and problem-solving skills
- Proficiency in Microsoft Excel, PowerPoint, and Word
- Ability to interpret data and communicate findings clearly
- Strong attention to detail and organizational skills
- Effective written and verbal communication skills
- Ability to work independently and collaboratively in a team environment
Minimum
- Experience with data analysis tools (e.g., Advanced Excel functions, Tableau, Power BI or R)
- Familiarity with market research methods (surveys, interviews, focus groups)
- Interest in financial services, insurance, or consumer behavior
- Prior internship or project experience involving data analysis or research
AI Proficiency Expectations
At National Life Group, we view AI as an enabler of human potential. We use AI to help us work smarter, serve more clients, and keep our promises, while remaining a relationship-driven business where our people are our greatest strength.
All associates are expected to
- Leverage approved AI tools, where appropriate, to improve the efficiency, quality, and impact of their work.
- Stay curious and open to new AI-enabled ways of working.