Client Strategy Manager, Activation

About InMarket

Since 2010, InMarket has been the leader in 360-degree consumer intelligence and real-time activation for thousands of today's top brands. Through InMarket's data-driven marketing platform, brands can build targeted audiences, activate media in real time, and measure success in driving return on ad spend. InMarket's proprietary Moments offering outperforms traditional mobile advertising by 6x.* Our LCI attribution platform, which won the MarTech Breakthrough Award for Best Advertising Measurement Platform, was validated by Forrester to drive an average of $40 ROAS for our clients.

*Source: Wordstream US Google Display Benchmarks for Mobile Media

About the Role

InMarket is seeking a strategic, commercially-minded Client Strategy Manager to join our Activation Client Strategy team.

You will partner with Sales Directors, Account Management, Ad Operations, and Data Analysts across the full client lifecycle to shape RFP responses and strategic proposals pre-sale, then use in-flight and post-campaign performance to inform smarter planning, deepen relationships, and grow the account.

We are also looking for someone fluent in AI who can build reusable skills, agents, and workflows that drive efficiencies and amplify outputs.

Core Areas of Responsibility

Media Planning & Strategic Recommendations

Own the development of InMarket media plans and strategic recommendations that connect a client's business objectives to specific audiences, Moments, channels, budgets, and flighting

Build client-facing planning collateral: proposals, one-pagers, category POVs, and strategy decks that are accurate but creative, succinct but thorough.

Keep abreast of emerging consumer behaviors, media channels, technologies, and competitors impacting our clients' categories, and feed that back into how we plan

Pre-Sales Partnership & Commercial Growth

Lead the strategic response to RFPs and briefs, partnering with Sales to shape a differentiated, winnable point of view

Co-present at client meetings and on calls, representing the strategic rationale behind the plan with confidence and clarity

Use in-flight and prior campaign performance to inform the next plan, turning results into the reason for the client's next investment

Act as an internal resource for Sales, Marketing, and Product on how best to position InMarket's activation capabilities against a given client challenge

Storytelling & Client Insight

Translate complex data into a simple, compelling narrative to state the non-obvious learning and answer the 'So What?' and 'Now What?'

Partner with Account Management, Ad Operations, and Data Insights Analysts to interpret campaign performance and convert it into forward-looking planning guidance

Present recommendations and results to internal and external audiences, ensuring the message lands clearly with both marketers and their agencies

Contribute to Quarterly Business Reviews, identifying macro trends and growth opportunities spanning multiple campaigns on key accounts

AI Fluency & Ways of Working

AI-Powered Data & Insights: Use AI to pull, structure, and analyze data across internal systems and translate findings into actionable, client-facing insights for pre-sales and campaign work.
AI-Powered Storytelling: Use AI to develop client presentations, narratives, and deliverables from initial concept through final polish.
AI-Enabled Workflow Development: Reimagine and improve team workflows using AI, going beyond basic automation to create more scalable and efficient ways of working.
AI Product & Workflow Development: Build or configure AI-powered tools, products, and workflows that improve how teams deliver insights and client work.
Scalable Insights: Develop productized insights, frameworks, and solutions that can be reused and scaled across clients.

Impact & Success Indicators

In your first 90 days

Fluent in InMarket's activation products, audience taxonomy, Moments capabilities, and how they map to common client objectives

Independently leading the strategic response on RFPs and briefs for assigned accounts