About Definitive Healthcare:

At Definitive Healthcare, our mission is simple: to connect with the real people who make healthcare happen. With real data on real people, our customers get the Definitive picture of the Healthcare market to move their businesses and organizations forward.

We’re committed to delivering the industry’s most reliable, actionable, and differentiated insights and empowering the innovators and organizations transforming healthcare. Because when our customers succeed, healthcare improves—for everyone.

Since our founding in 2011, we’ve grown into a global company headquartered just outside Boston, Massachusetts, supporting more than 2,100 customers around the world. Along the way, we’ve built a culture centered on purposeful work, collaboration, curiosity, and meaningful impact.

We’re passionate about the work we do and the people we do it with. Through programs like Definitive Cares and our employee-led affinity groups, we create opportunities for our teams to connect and give back to the communities where we live and work.

About the position

Definitive Healthcare is building a market-leading digital audience business that enables healthcare brands, agencies, and platforms to activate high-quality HCP and consumer (DTC) audiences across the AdTech ecosystem. We are hiring a Platform Partnerships Director to own our platform partner relationships and grow the revenue that flows through them.

This role is the bridge between our data and the platforms where it is activated. You will manage and grow relationships with DSPs, SSPs, data marketplaces, curation platforms, and identity providers - keeping our audiences live and performing, signing the right new partners, and collaborating on healthcare solutions (curated deals, packaged offerings, co-developed products) that differentiate Definitive Healthcare in market. You will also be the market's voice back into Product: what partners are asking for, which audiences are being used, and where demand is growing.

Reporting into the AVP, Digital Sales, this is a highly cross-functional role working with Product, Data Science, Data Engineering, Sales, Operations, and external AdTech platform partners.

What you’ll do

Partner Management & New Partner Development

Own the day-to-day relationship with existing platform partners (e.g. LiveRamp, DSPs, marketplaces, social platforms), maintaining consistent contact and serving as their commercial point of contact.
Identify, evaluate, negotiate, and sign new distribution partners, prioritizing those that expand reach into the audiences buyers actually want.
Resolve partner-facing issues with audience delivery, match rates, and distribution.
Stay current on privacy, regulatory, and platform compliance requirements - healthcare data considerations, platform policies, NAI/DAA frameworks - and advise teams on what is commercially viable.

Integration with Product & Engineering

Oversee the integration process end to end for each partner, from technical specs through to audiences live and performing in market.
Represent commercial and business requirements as Product, Data Engineering, and Operations define onboarding, mapping, and maintenance of audiences across platforms.
Advise on naming conventions and platform mappings so audiences are positioned clearly for buyers.

Revenue & Commercial Performance

Own revenue performance by partner: track what each channel earns, flag underperformance, and act on it.
Drive revenue growth through partner education - training partner seller teams on our audiences, use cases, and differentiation.
Build the positioning, enablement materials, and go-to-market messaging partners need to sell our data, working with marketing and sales.
Monitor partner commercial health and contract terms, escalating risks and surfacing expansion opportunities early.

Market Intelligence into Product

Track which audiences are being used, by whom, and where demand is growing, and feed that back to Product as a regular, structured input.
Synthesize partner, buyer, and sales feedback on data quality, freshness, and coverage into clear direction for the teams building products.