Crowell & Moring LLP is an international law firm with offices in the United States, Europe, MENA, and Asia that represents clients in litigation and arbitration, regulatory and policy, intellectual property, and transactional and corporate matters. The firm is internationally recognized for representing Fortune 500 companies in high-stakes litigation and government-facing matters, as well as its ongoing commitment to pro bono service and diversity, equity, and inclusion. At Crowell & Moring, exceptional client service begins with exceptional people. We are committed to delivering responsive, high-quality, and professional service to our clients and to one another, while continuously elevating standards of excellence across every aspect of our work.

Job Summary

The Senior Business Development Manager works with and supports the firm’s Antitrust and Competition practice group along with related cross-practice, industry-focused working groups as necessary. The Senior Manager leads group business development initiatives, supports and coordinates branding and marketing efforts, and assists with day-to-day group business development activities. The Senior Manager will serve as a senior business advisor to practice and department leadership and will provide strategic coaching to partners and senior counsel?. The Senior Manager will report to a Business Development Director. This position will work collaboratively with other members of the Marketing & Client Development team, as well as with other professional staff teams, including practice management, pricing, and innovation to execute on practice group and firm priorities.

Primary Areas of Responsibility

Partners with department, practice, and working group leaders to develop and execute the annual business development plan, including expanding and diversifying existing client relationships, attracting new clients, identifying areas for cross-selling, and collaborating with attorneys in other practice groups to drive business growth and market visibility.
Through fluency in practice group, competitive landscape, business environment, and market dynamics, contributes high-level business development advice and guidance that demonstrates a thorough understanding of the group’s experience, business, client base, differentiators, and strategic opportunities.
Brings new ideas and proven approaches to the table to support client retention and expansion and brand elevation.
Drafts differentiated and responsive pitch materials and RFP submissions that reflect a clear understanding of the opportunity and a focus on positioning relevant experience, knowledge and value-added offerings.
Collaborates with practice leadership, as well as marketing and recruiting leadership, to develop messaging, materials, and successful strategies to advance and capitalize on lateral recruiting efforts.
Supports the integration of lateral partners and senior counsel, including working with practice group leadership to develop a detailed roadmap and facilitate strategic introductions and business pursuit opportunities.
Develops compelling marketing collateral, website descriptions, experience lists, and other client facing materials; ensures materials are up to date by managing group knowledge management efforts.
Actively monitors client, industry, market, and competitor trends and developments.
Supports firm-wide knowledge management efforts for the Antitrust and Competition group, including with regard to the firm’s CRM and experience management platforms.
Identifies and pursues opportunities, in collaboration with the firm’s communications team, as appropriate, to increase brand awareness and profile for the practice, including sponsored events, professional speaking opportunities, firm alerts, media opportunities, and published articles.
Plans and executes client development events with group attorneys.
Plans and drives written thought leadership efforts with group attorneys, including blogs, alerts, podcasts, and published articles.