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Bottom Line

Manager, Global Demand Gen Operations

Portsmouth, NH; Portsmouth, NHUnited States
Manager · Marketing & Communications
POSTED 8 OCTVERIFIED 3H AGO
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Open for
26d
since 8 Oct
Hiring · 30d
42
+2 net · open roles

Why Choose Bottomline?

Are you ready to transform the way businesses pay and get paid? Bottomline is a global leader in business payments and cash management, with over 35 years of experience and moving more than $16 trillion in payments annually. We're looking for passionate individuals to join our team and help drive impactful results for our customers. If you're dedicated to delighting customers and promoting growth and innovation - we want you on our team!

What’s the role?

As Manager, Global Demand Gen Operations, you will be the operational partner to the Head of Global Sales Development and SDR Managers, helping the global SDR organization run efficiently every day while building the capabilities needed for the future. You will connect people, process, data, technology, reporting, and AI so SDRs and managers can focus on execution, coaching, and pipeline creation.

This is a strategic and hands-on role. You will translate frontline needs into practical workflows, clear operating standards, trusted reporting, connected systems, and responsive support across North America and the UK. You will own the roadmap for the SDR technology ecosystem while staying close to the day-to-day needs of the team, including lead and account flow, system access, reporting, process questions, adoption, and issue resolution.

You will establish and lead an SDR Operations Center of Excellence that creates consistency without slowing the business down. The Center of Excellence will bring together intake and prioritization, process ownership, documentation, training, governance, adoption, and continuous improvement. You will lead two direct reports, one based in North America and one based in the UK, to provide dependable regional coverage and a consistent global service model.

How you’ll contribute

  • Serve as the primary operational partner to the Head of Global Sales Development and SDR Managers, maintaining a clear view of team priorities, operational pain points, and day-to-day support needs.
  • Build and run an SDR Operations Center of Excellence that provides clear ownership, service standards, intake and prioritization, documentation, training, governance, and continuous improvement.
  • Lead day-to-day SDR operational support across North America and the UK, ensuring requests and issues are captured, prioritized, routed, resolved, documented, and communicated consistently.
  • Own and improve core SDR workflows, including lead and account routing, assignment, ownership changes, handoffs, recycling, attribution, territory updates, tool access, and exception management.
  • Map how SDR tools, data, and processes connect end to end, identify gaps or duplicate work, and design simpler workflows that reduce manual effort and improve speed, quality, and adoption.
  • Ensure SDRs and SDR Managers have accurate, accessible, and actionable reporting for daily execution, coaching, performance, pipeline, capacity, account coverage, and conversion.
  • Own SDR business requirements and governance for Salesforce workflows, fields, dashboards, and reports, partnering with Data and Reporting, IT, Marketing Integration, and Sales Operations on delivery and data quality.
  • Serve as business owner for the SDR technology ecosystem, including Salesforce, Nooks, Clay, ZoomInfo, Cognism, LinkedIn Sales Navigator, data providers, and related AI and automation capabilities.
  • Own the Nooks operating model, administration, adoption, and optimization across sequencing, calling, coaching, and workflow management.
  • Lead Clay strategy, governance, intake, prioritization, and delivery for SDR use cases, while coordinating dependencies with Marketing, Sales, Data, IT, and Salesforce.
  • Apply AI and automation to clearly defined SDR and manager needs, including research, targeting, prioritization, enrichment, sequencing, calling, coaching, qualification, handoff, and reporting.
  • Create a practical governance model for AI and automation that covers use-case intake, business value, testing, risk, documentation, adoption, measurement, and scale-adjust-stop decisions.
Source · Bottom LineFirst seen 2 NovOriginal ↗