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Lume Deodorant

Influencer Marketing Manager, Lume and Mando

New York, NY; USUnited States
Manager · Lume - Growth Marketing
POSTED 27 OCT
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Role
13 days opentrue age
Posted 27 Oct
Pay
$120k–$178kno pay posted
Market p25–p75
$120k–$178k
New York · n=1079 · 365d to 6 Nov
CompanyLume Deodorant →
12open roles
Opened · 30d
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Closed · 30d
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1d of snapshots · 30d window
Market
73,219open · Manager Other
Opened · 7d
+5,1237% of open
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623,339open
All tracked boards · live 9 Nov · n=73,219

About Lume and Mando

Founded in 2017, Lume is a transformative personal care brand on a mission to normalize body odor beyond pits and provide people with outrageously effective solutions so they don’t have to think twice about odor. We are pioneers of the whole body deodorant category, with a portfolio of odor-blocking products including anti-perspirants, aluminum-free deodorants, body washes, body creams, cleansing bars and laundry sprays. Lume products are OB/GYN developed, made with skin-safe ingredients that are gentle enough for the most sensitive parts and often referred to as “life-changing” by our customers. In late 2022, we launched a men’s line called Mando, bringing our expertise to the men’s personal care category. From whole body deodorants to body washes, our product offerings arm men with the confidence to show up as their best selves as they move about their busy day.

Lume and Mando are part of Mammoth Brands, the modern CPG company behind category-leading brands Harry’s, Flamingo, Lume, Mando, and Coterie. Driven by a mission to “Create Things People Like More,” the company is creating a new model—and home—for brands, founders, and talent looking to solve unmet needs, improve peoples’ lives and ultimately change the status quo. Even as we grow, we take extra care to maintain the small, scrappy, entrepreneurial culture that helped to get us where we are today: a company that people like more, that better serves its customers, employees, and community. Mammoth Brands is committed to making a positive impact and donated over $20 million through our network of nonprofit partners to date.

We build brands that move fast and think big — and we hire people who are curious about AI, willing to experiment with it in their day-to-day work, and excited to accelerate what's possible. We prioritize giving our team the tools, training, and space to build real fluency, so you grow alongside the technology and help shape how we use it.

About the team

As part of the Integrated Communications team, this role will help drive awareness and brand love at the top of the funnel for both Lume and Mando. The team is responsible for shaping our voice, amplifying our message through creators and earned moments, and ensuring our storytelling connects with audiences in an authentic way. We’re collaborative, fast-moving, and deeply plugged into culture, balancing creative instincts with strategic thinking to build brands people genuinely care about.

About the role

Anyone can send a brief. We’re looking for someone who can build a point of view. As Influencer Marketing Manager, you’ll help define how Lume and Mando show up through creators—who we partner with, how we collaborate, and how we turn authentic creator love into meaningful brand impact. This role is for someone who understands internet culture, values strong relationships, and knows how to balance creative instincts with performance-driven thinking.

What you will accomplish

  • Develop Lume’s influencer strategy for paid and organic seeding aligned with brand priorities, product launches, and business objectives.
  • Oversee the development and execution of the influencer marketing strategy in partnership of Brand and Growth teams
  • Develop creator briefs grounded in platform trends and audience insights, so every partnership tells a story that feels natural for the brand and the creator
  • Manage the full creator content execution from start to finish, including initial outreach, creative briefs, contract terms, content review, payments, and post-campaign performance recap
  • Cultivate lasting partnerships with creators, talent managers, and agencies that build loyalty, secure better rates, and lead to repeat collaborations
  • Track campaign performance and deliver results to key stakeholders
  • Maintain accurate creator databases, campaign documentation, dashboards, and performance reporting
  • Partner with cross functional teams to support on-going marketing campaigns and integrate creator activity into broader plans

This should describe you

Source · Lume DeodorantFirst seen 3 NovOriginal ↗