Head of Sales at Reacher

Location: Remote (US preferred). San Francisco or Los Angeles is a plus.

Employment Type: Full-time

About the role

We're hiring a Head of Sales to own sales operations and the AE team at Reacher. Reacher is an AI-powered TikTok Shop affiliate platform trusted by 3,000+ brands. This is a senior, hands-on seat: you will set territories, make quota visible, build the processes, and manage the people. We are not looking to promote a junior AE into this role. You will take over the ops, accountability, and reporting work that founders are covering today.

What you'll do

Manage the AE team, including performance coaching and day-to-day accountability

Set territories and keep quota, leading metrics, and attainment visible

Build and run sales processes: pipeline hygiene, forecasting, reporting, and regular ops cadences

Hold the team to outreach volume, conversion, and quota

Work with founders so AEs keep selling while you own the operating system around them

Hire and ramp AEs as we grow across the US, Canada, and other English-speaking markets

What you bring

Experience as a Head of Sales, VP of Sales, or similar at an early or growth-stage company

A track record of setting territories, quota tracking, and sales processes

You've managed AEs and created accountability without needing to close every deal yourself

Comfort working in a startup and doing the ops work yourself at first

Clear communication and a bias toward simple systems and visible numbers

Nice to have

B2B SaaS sales leadership, especially selling to e-commerce brands or agencies

Familiarity with TikTok Shop, social commerce, or creator marketing

Experience with CRM and sales ops tooling (HubSpot or similar)