About the team

OpenAI’s Sales team partners with advertisers to understand their businesses, develop meaningful advertising solutions, and drive long-term growth on the platform while maintaining strong standards for user trust and platform integrity.

About the role

This role will focus on growing advertising revenue across Retail & E-commerce, including omnichannel retailers, online marketplaces, direct-to-consumer brands, and specialty retailers.

You will own the full sales cycle—from prospecting through deal closure—and build strategic relationships with senior retail and ecommerce decision-makers. You’ll help advertisers connect with audiences as they discover, research, and evaluate products, and develop long-term commercial partnerships that support their business goals.

You will work closely with Customer Success Managers and cross-functional partners to ensure successful advertiser outcomes after the sale, while maintaining primary ownership of revenue growth, commercial strategy, and Retail & E-commerce vertical expertise.

In this role, you will

Prospect, qualify, and close new advertising opportunities across the Retail & E-commerce vertical.

Own and achieve a defined revenue target across an assigned portfolio of retail and ecommerce advertisers.

Build relationships with senior advertising, marketing, ecommerce, digital, merchandising, and customer-acquisition leaders, along with their agency partners.

Develop account plans that connect advertiser goals—such as online sales, new-customer acquisition, repeat purchases, and omnichannel growth—to measurable campaign outcomes.

Identify opportunities around seasonal shopping periods, product launches, promotional events, and key category moments.

Build clear business cases that connect media investment to advertiser economics, including return on ad spend, customer acquisition cost, average order value, and customer lifetime value.

Structure and negotiate complex commercial agreements and build long-term advertiser partnerships.

Partner with Customer Success Managers and measurement stakeholders to align campaign objectives, reporting, and test plans, supporting successful launches, renewals, and expansion.

Collaborate with Product, Measurement, Marketing, Policy, and Operations to support complex deals and inform future advertising solutions.

Maintain strong pipeline management, accurate forecasting, and a deep understanding of retail trends, shopping behavior, and the commerce advertising landscape.

You might thrive in this role if you

Have significant experience in digital advertising sales, partnerships, or business development serving retail and ecommerce advertisers.

Have strong relationships with decision-makers across omnichannel retailers, online marketplaces, direct-to-consumer brands, or their agency partners.

Have a proven track record of owning revenue targets and closing complex advertising or commercial deals.

Understand retail and ecommerce customer journeys, seasonality, merchandising priorities, and the relationship between online and in-store experiences.

Can discuss performance metrics, attribution, incrementality, and the tradeoffs between customer acquisition, retention, and profitability.

Can translate advertiser objectives into clear business cases and measurable partnership strategies.

Have strong consultative selling, negotiation, and executive communication skills.

Can navigate complex organizations and collaborate effectively across commercial, technical, and measurement teams.

Can operate effectively in ambiguous, fast-changing environments and are excited to help shape a new advertising platform with high standards for user trust.

About OpenAI

OpenAI is an AI research and deployment company dedicated to ensuring that general-purpose artificial intelligence benefits all of humanity. We push the boundaries of the capabilities of AI systems and seek to safely deploy them to the world through our products. AI is an extremely powerful tool that must be created with safety and human needs at its core, and to achieve our mission, we must encompass and value the many different perspectives, voices, and experiences that form the full spectrum of humanity.