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Onebrief

Field Marketing Manager

United States | RemoteRemote · United States
Manager · FullTime · Marketing
POSTED 12 NOVVERIFIED 10M AGO
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Role
0 days opentrue age
Posted 12 Nov
Payats field
$115k–140kposted
▲ +2% vs market median $125k
$80k$169k
Market p25–p75
$80k–$162k
Onebrief p25–p75
$165k–$169kn=14
United States · n=11095 · 365d to 12 Nov
CompanyOnebrief →
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Opened · 30d
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Closed · 30d
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73,463open · Manager Other
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All tracked boards · live 12 Nov · n=73,463

Consequential Work. Dedicated People.

About Onebrief

Onebrief builds collaboration and AI-powered workflow software for military planning and operational coordination.

Military planning is complex by nature, requiring teams to coordinate information, people, and decisions across systems and locations. Onebrief brings planning, collaboration, simulation, and AI into one connected environment, helping teams test strategies, adapt to changing conditions, and make decisions with greater clarity when the stakes are real.

We are a distributed team of builders from military, operational, and technology backgrounds who care deeply about improving how important work gets done. Some team members work remotely, while others work directly alongside customers in operational environments around the world.

Founded in 2019, Onebrief is backed by leading investors including General Catalyst, Battery Ventures, Insight Partners, Sapphire Ventures, and Human Capital. Valued at more than $2 billion, we continue to invest in product innovation, AI capabilities, and team growth.

Why This Role Exists

Our customers decide what to adopt and buy in settings we can’t always be in: exercises, headquarters, symposiums, and the working groups around them. Trust is built in person, and the right conversation at the right event can open an account or expand one. Onebrief is hiring a Field Marketing Manager to own that work.

In this role, you will turn the events, sponsorships, and account programs around our target accounts into a deliberate plan: which events matter, why, who we want to meet, and what happens afterward. You will work with Sales, Growth, and Customer Relations to prioritize named accounts, give sellers the materials they need, and make sure every conversation is followed up and tracked into the pipeline. You will also bring discipline to how we measure field activity, so we can invest more in what works and stop what doesn’t.

Our field presence is growing as we expand across the services, combatant commands, federal agencies, and commercial markets. You will help decide how we show up, with real ownership from the start. Defense experience helps, but what matters most is that you run events well, care about the customer, and can show us results.

What You’ll Do

Core responsibilities:

Field Strategy and Planning

Develop and implement a comprehensive field marketing strategy to support sales growth, customer acquisition, and brand awareness for target(s) in the defense technology sector.

Collaborate with cross-functional teams, including sales, product marketing, and customer success, to align marketing initiatives with growth goals and sales targets.

Identify market trends, customer insights, and competitor activities to inform field marketing strategies.

Event Management and Execution

Own the conference and event strategy for a group of target accounts. Lead the planning and logistical execution of industry events, tradeshows, sponsorships, conferences, and webinars, from concept through to post-event analysis.

Partner with external vendors and internal stakeholders to create impactful event experiences that showcase our solutions and engage key customer segments.

Track and measure event success metrics, providing post-event reports and implementing insights to improve future initiatives.

Campaign Development and Activation

Design and manage field marketing campaigns tailored to target accounts or specific regions, ensuring alignment with overarching brand messaging and business goals.

Partner with the broader marketing team to develop localized content, promotional assets, and outreach tactics.

Utilize account-based marketing (ABM) tactics to effectively reach key decision-makers in targeted defense, federal, and commercial accounts.

Sales Enablement

Develop and deploy sales enablement materials to empower the sales team as they engage key targets and engage leads.

Own communications and work closely with sales stakeholders to support demand generation and pipeline-building activities that align with their goals.

Source · OnebriefFirst seen 12 NovOriginal ↗