Senior Product Marketing Manager
About Nabla
Nabla delivers a unified clinical AI platform used by healthcare organizations across specialties and care settings. The platform includes:
Ambient AI documentation that captures clinical conversations and generates structured notes.
AI-powered dictation and clinical workflow tools embedded directly within EHR systems.
Agentic AI capabilities that support multi-step clinical and administrative tasks.
Enterprise-grade infrastructure built for secure deployment across health systems.
About the Role
We're looking for a Senior Product Marketing Manager to take ownership of go-to-market strategy for key products and initiatives within Nabla's portfolio. This role is built for someone who can flex across a range of surface areas — self-service users, clinical decision support, integrations, or competitive intelligence — and figure out where product marketing can have the greatest leverage in support of our growth goals.
You won't be handed a fixed lane. You'll help define it: identifying which products or initiatives most need a strong GTM owner, then driving them from positioning through launch and market traction. This is a great fit for someone who's comfortable moving between strategic and hands-on work, who can independently prioritize where their time creates the most impact, and who wants real ownership over outcomes rather than a narrowly scoped mandate.
*(Remote outside of NYC, Hybrid 1-2 days if based in NYC)
What You'll Do
Own go-to-market strategy end-to-end for one or more products or initiatives — potential areas include self-service users, clinical decision support, integrations, or competitive intelligence — adapting your focus as the business's growth priorities evolve
Build positioning and messaging grounded in buyer personas, pain points, and market needs, and translate complex technical capabilities into clear, audience-specific narratives
Partner directly with Product and Engineering leads as a named GTM counterpart, shaping roadmap input from a market perspective
Build and maintain a competitive intelligence practice that sharpens messaging and informs GTM decisions across the portfolio
Develop sales enablement assets — decks, one-pagers, battlecards — in partnership with Content Marketing
Partner with Demand Gen on programs that drive pipeline, adoption, and expansion
Support Customer Success with onboarding and adoption content
Define and track success metrics for your product(s)' launch and adoption
Represent product positioning at industry events
Proactively identify where product marketing can best support company growth goals, and adjust your focus and priorities accordingly
Your DNA
Experience & Skills
6-10 years of product marketing experience in enterprise software, AI, or SaaS (healthcare a plus, not required)
Track record of owning GTM strategy end-to-end for a product, feature area, or initiative — from positioning through launch and adoption
Experience using competitive intelligence and market insight to shape messaging and strategic decisions
Demonstrated flexibility — comfortable moving between different products or initiatives as priorities shift, and figuring out where to focus without needing a fixed brief
Strong written and verbal communication; able to translate complex, technical product capability into clear, audience-specific narrative
Effective cross-functional collaborator, including with Product, Sales, and CS
Experience partnering directly with Product and Engineering as a GTM counterpart
Mindset
Self-starter who takes ownership without needing heavy oversight
Energized by fast-moving, high-growth environments and ambiguity
Thinks like an operator — instinctively looks for where product marketing can move the needle on growth, rather than waiting to be told
Excited by full ownership of outcomes, not just execution of someone else's plan
Candidates must be currently authorized to work in the United States and must be able to maintain authorization to work in the United States without requiring employer sponsorship, now or in the future. For this role, the Company is not able to sponsor, transfer, or extend employment-based visas or other work authorization.