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Laurel

Field Marketing Manager - North America

New York, NYHybrid · United States
Manager · FullTime · Marketing
POSTED 24 JULVERIFIED 7H AGO
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Role
108 days opentrue age
Posted 24 Jul
Payats field
$170k–180kposted
▲ +17% vs market median $150k
$120k$180k
Market p25–p75
$120k–$178k
Laurel p25–p75
$145k–$175kn=5
New York · n=1079 · 365d to 6 Nov
CompanyLaurel →
13open roles
Opened · 30d
+0
Closed · 30d
−0
3d of snapshots · 30d window
Market
73,209open · Manager Other
Opened · 7d
+5,5648% of open
All other
624,313open
All tracked boards · live 10 Nov · n=73,209
Visa
3H-1B LCAs · FY26
Median wage
$240k
LCAs FY26 · n=3 · to 2026-06-03

Laurel is on a mission to return time. As the leading AI Time platform for professional services firms, we’re transforming how organizations capture, analyze, and optimize their most valuable resource: time. Our proprietary machine learning technology automates work time capture and connects time data to business outcomes, enabling firms to increase profitability, improve client delivery, and make data-driven strategic decisions. We serve many of the world's largest accounting and law firms, including EY, Aprio, Crowell & Moring, and Frost Brown Todd, and process over 1 billion work activities annually that have never been collected and aggregated before Laurel’s AI Time platform.

Our team comprises top talent in AI, product development, and engineering—innovative, humble, and forward-thinking professionals committed to redefining productivity in the knowledge economy. We're building solutions that empower workers to deliver twice the value in half the time, giving people more time to be creative and impactful. If you're passionate about transforming how people work and building a lasting company that explores the essence of time itself, we'd love to meet you.

About the Role

Reporting to our Field Marketing Lead, you own the outcome of our three core campaigns —Legal, Accounting/Consulting, and Strategic (Big 4)—across North America. Field Marketing designs the customer journey and the campaign strategy; you bring it to life on the ground.

You turn strategy into real touchpoints, events, and field activity that move buyers through the journey. You are accountable for how those campaigns perform in your region: you localize them, run them, partner with Sales to point them at the right accounts, and feed results back so the whole engine gets sharper.

What You'll Do

Own the regional outcome of the three campaign verticals across North America, against the Field Marketing Lead's strategy.

Localize campaign content, assets, and experiences for the NA market and target accounts.

Plan and run field activity: regional events, account-based programs, and in-market touchpoints aligned to the journey.

Partner with sales in-region to align campaigns to pipeline priorities and target accounts.

Coordinate with Brand and Product Marketing so campaigns carry the right voice, narrative, and positioning.

Track campaign performance in-region and feed results back to Field Marketing and Growth & Analytics for optimization.

What You'll Own

NA regional outcome of all three campaign verticals

Regional campaign calendars and run-of-show

Localized campaign assets and field activations

Region-specific account-based marketing programs

In-region campaign performance reporting

What You Bring

4+ years of B2B field marketing, campaign management, or integrated/regional marketing.

A track record of executing multi-channel campaigns and field events that drive pipeline in a defined region or set of accounts.

Experience planning and running events end to end: conferences, field dinners, account-based programs, and owned events.

Comfort working hand-in-hand with Sales on target accounts and pipeline priorities.

Strong project management: you can run multiple campaigns and events at once without dropping details.

Familiarity with account-based marketing and measuring campaign performance in-region.

Nice to Have

Experience marketing to professional services, legal, or financial enterprise buyers.

Experience supporting enterprise or account-based sales motions.

Familiarity with ABM platforms (e.g. 6sense), CRM, and marketing automation.

Willingness to travel within the region for events and field activity.

Who You Are

You are an operator who makes things happen in market. You like owning a number and a region, working shoulder-to-shoulder with Sales, and seeing your campaigns show up as real meetings and pipeline. You take a strategy and make it concrete, sweat the logistics so events run flawlessly, and stay close enough to the field to know what's actually working. You thrive in a high-growth, fast-paced environment and want clear ownership of outcomes.

Source · LaurelFirst seen 2 NovOriginal ↗