About us

Forus is building an AI-powered network that connects doctors, pharmacies, payers, and biopharma to accelerate new science to patients.

Our platform automates the complexity between a doctor prescribing a medicine and a patient starting treatment, including insurance coverage, financial assistance, and supply chain navigation. We provide this support free to doctors and patients, helping them get life-changing medicine faster, cheaper, and easier. The resulting network enables biopharma companies to design better research, launch new drugs more effectively, and invest in harder-to-treat conditions.

Forus has exceptional product-market fit and is growing rapidly through organic adoption

Accelerating scale: We already support patients across more than 85% of ZIP codes and partner with 9 of top 15 largest biopharma companies in the world.

AI-native, durable model: Our business becomes stronger as AI improves, as every new doctor, patient, and partner makes the network more valuable.

Backing to build for the long term: We raised $300M+ from leading investors to build an exceptional team and unlock the full scale of the opportunity.

Our number one priority is scaling to market demand. We are looking for individuals who are high horsepower, high throughput, and hyper resourceful to help us increase capacity and grow. We move fast and need to move faster.

If we succeed, science will be the only limit to medicine.

All full-time roles are in person in New York.

About the role

As Product Marketing Lead at Forus, you will shape how providers and their teams understand, adopt, and experience our product. You will own the customer-facing product narrative: what Forus does, why each new capability matters, and how the value we deliver compounds over time.

Forus is constantly expanding what it can do—launching new capabilities, improving existing workflows, and helping practices get more patients onto therapy faster—but much of that progress happens behind the scenes. You will turn product improvements into coordinated launch moments, clear education, and measurable proof of impact that drive deeper adoption, stronger relationships, and greater advocacy across both individual practices and enterprise provider organizations.

You will work across Product, Customer Success, and other functions to shape positioning, prepare customer-facing teams, communicate our roadmap, and ensure every launch continues producing value after release. Success means providers see Forus as an increasingly important part of how their organization operates and feel that the product is getting materially better every month.

This is a demanding role, with a high level of autonomy and responsibility. You will be expected to "act like an owner" and commit yourself to Forus' success. If you are low-ego, hungry to learn, and excited about intense, impactful work that drives both company growth and accelerated career progression, we want to hear from you.

If you join, you will

Own product positioning and messaging for provider-facing products and capabilities, translating complex workflows and operational improvements into clear user value

Lead launches end-to-end, coordinating messaging, customer education, in-product communication, internal enablement, rollout strategy, and post-launch adoption

Develop and run our product communications calendar, including feature newsletters, release announcements, customer webinars, in-product messaging, and educational campaigns

Create practice- and organization-level communications that demonstrate how Forus is reducing work, improving medication access, and supporting better patient outcomes

Partner with Product and Customer Success to identify underused capabilities, understand barriers to adoption, and build campaigns that drive deeper and broader usage

Develop a deep understanding of how different provider roles, specialties, and organizations experience Forus, and bring those insights into product positioning, roadmap discussions, and customer engagement